First cycle full time studies lasting 7 semesters. The last semester is designated to final project and exam, after which student obtain the title of a bachelor.

The study program includes subjects such as drawing, painting, sculpture, model design, visual communication design, product design, color design, basics of clothing construction, designing fabrics and utility textiles, designing clothes, designing advertising, basics of typography, photography, programs computer 2D and 3D (CorelDRAW, AdobePhotoshop, Adobe InDesign, Rhinoceros and others), history of art, history of design, ergonomics and design methodology.

After completing 4th semester students can choose one of two specialisations:

• Industrial Design – means actually creation of concepts, spatial models, visualization and prototypes of industrial products of various kinds: furniture, lighting, specialized equipment, interior fittings for residential and public rooms, toys, means of transport and others. Fashion shows organized at the end of semesters and the academic year are very popular. Graduates may find employment in different types of studios and design offices, providing design services, in companies or manufacturing enterprises of various production types
• Visual Communication Design – also known as 2D design is a specialization involving designing various forms of visual information and persuasion, which form the basis for functioning of today’s business, institutions, offices and public administration

A graduate of this specialization will be able to design for instance: various types of trademarks, identification systems for companies and brands, a series of information signs for companies, institutions and public spaces, publishing (magazines, books, brochures), graphics, colour, infographics and interface of the product, elements of advertising (posters, billboards, leaflets, press advertisements) and packaging